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Book Marketing and Publicity
Both published
and self-published, book authors can benefit from the marketing
power of the Internet, whether to boost retail sales or sell direct
to the public. Stealth Publicity provides the full spectrum of
Internet support and exploits the potential of viral marketing
through Internet chat groups.
Components of an effective Internet
book marketing campaign include:
1) Web Site with order form
or purchase contacts
(obviously)
2) Independent reviews --
submissions to internet review sites
3) Media releases and interviews
5) Amazon and other online retail
promotions
6) Seeding Internet chat groups
and
affinity groups with information/discussion points
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